Jay Winer Associates (JWA) is a small marketing-communications company designed to fulfill short-term special needs for organizations of all sizes. Companies hire JWA to solve problems that are created by a lack of a particular set of skills within their organizations. JWA provides these skills for short periods of time, making it more efficient to hire JWA rather than train and sustain full-time staff who might be needed only occasionally. JWA is primarily involved with clients to complete one-time projects or to help their in-house staff meet unusual commitments that require additional staff for such projects. But unlike the usual sources, which offer part-time help in a very specific skill, JWA offers a total package of skills that is exceptionally comprehensive and efficient, including: ■ Concept-to-delivery production of publications, presentations, research studies, prospectuses, and marketing materials for Fortune 500 companies and private investors ■ Extensive experience with strategic planning, market analysis, copywriting (editorial and promotional), and graphic presentation of data in all visual media (print, video, digital, Web) ■ Considerable background in domestic and international market and media research |
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Jay Winer - Related Professional Experience |
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| The
Economist New York City, 1985-87 |
Director, Research and Promotion |
| Newsweek
International New York City, 1980-82 |
U.S.
Marketing Director (1981-82) |
| The
Readers Digest New York City, 1979-80 |
Media
Research Associate |
| J.
Walter Thompson Co. New York City, 1977-79 |
Market Research Analyst |
| Education |
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| Cornell
University (College of Arts & Sciences) Ithaca, New York (1971-75) Chairman,
Cornell International
Affairs Association |
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